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Jayne Day, Online Marketing

How I got my first 3 customers and the steps for you to do the same.

Jayne Day

Online Marketing

When I started my family I realised that I no longer enjoyed going into the office every day to manage a team of employees and decided that I was going to build a business from home. Previously, I had never participated in social media so it was a whole new world for me but I ventured into the online realm and opened an online boutique selling babies and children's items.

I read everything I could on online marketing and tested different strategies to build the business and eventually found myself helping out other small business owners with advice and support. I then realised I had found my true passion of helping others and Webonize (http://webonize.com.au) was born.

Within my own networking groups and Facebook, I announced my new business and what I was offering. I specialise in search engine optimisation (SEO) and social media marketing and I was fortunate that I had clients almost immediately. My very first client that I still have today, found me on Twitter. My next 2 clients came from referrals through a Facebook group.

I can thank the relationships I formed on social media for my first 3 clients and social media and referrals is still a major source for bringing in new clients to the business today.

The Tip

To whet your beak

Network and build relationships with people in your industry and target market. Then concentrate on helping others and the work will come.

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